Definition of Slogan: a short and striking or memorable phrase. / a Scottish Highland war cry.
Synonyms of Slogan: catchphrase, catch-line, catchword, jingle, saying, formula, mantra, etc.

These notes are from recovery in AA and/or related 12 step programs.
Readers are encouraged to click external links for more detail.
We hope you find them helpful.
Love in fellowship.

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The key principles of Alcoholics Anonymous are widely familiar as seven popular slogans:

First things first.
Live and let live.
Easy does it.
Let go and let God.
One day at a time.
Pass it on.
Keep it simple

–Mel B. | More…

Act as if everything depended on you, and pray as if everything depended on God –St. Augustine of Hippo | More…

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The first skill needed for the Inner Game is ‘letting it happen.’ A strange and intriguing mystery confronts us in the Twelve Steps.

We will do what we must. We can make the choices we are faced with. Then we allow ourselves to be carried along by our Higher Power to complete and fulfil the process. –Touchstones | More…

This is a reminder that the slogan is not a prescription for laziness and indifference. It is also a reminder to avoid high-pressure tactics and excessive pushing. –Walk In Dry Places/Mel B | More…

There’s no “softer, easier way,” we’re told.
If so, why are we also urged to embrace the slogan “Easy does it?” Which is right?

Both are right, because they express two different ideas. The softer, easier way doesn’t
work because it grows out of self-deception and falls short of a thorough working of the program. “Easy does it” works because it describes an approach to action that is relaxed, confident, and careful. | Walk in Dry Places | More…

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The person seeking an easier, softer way usually avoids taking some of the steps that are considered necessary in maintaining sobriety. The person following the “Easy does it” principle pays attention to every detail, but carries on without reasonable haste or excessive loafing.

In a spiritual sense, “Easy does it” also means letting the Higher Power carry the load. At all times, however, we must continue to make choices and bear responsibility for our actions. –Walk In Dry Places/Mel B. | More…

Many times, we cling too tightly to conditions that could simply right themselves if we would only let go. Situations often work themselves out when we stop pushing and pulling too hard.

If we’re living on a spiritual basis and following our 12 Step program, lots of unpleasant conditions will clear up without any strain or struggle on our part. The secret, then, is to do our part and act prudently, but also to be willing to let things happen. –Walk In Dry Places/Mel B. | More…

Acting totally in our self-interest is short-sighted and foolishly simple. What we hate most in another may well be what we hate in ourselves.

When we stop diminishing the other person we may still not like him or her, but we can come to terms with ourselves. We learn to live and let live. –Touchstones | More…

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We don’t handle our drinking problem.
We don’t take care of this problem by ourselves.

We turn our problem over to God as we understand Him.
We need to be very clear about this.

Our Higher Power keeps us sober through the Steps and the fellowship of the program.
Our job is to hand over our problem to our Higher Power. We do this daily by acting like sober people. –Keep It Simple | More…

We’re sometimes advised to “fake it until you make it.” A lot of members say that they “white-knuckled it” during the first months or years of sobriety. –Walk in Dry Places | More…

Only when that’s been accomplished must we concern ourselves with what comes next.
Slowly but surely, we’ll find ourselves making progress down the path, visibly drawing closer each day to becoming the kind of person we’d like to be. –Just for Today | More…

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The early A.A. slogan “First Things First” was based on Jesus’ statement in the Sermon on the Mount, “Seek ye first the Kingdom of God and his righteousness and all these things shall be added unto you” (Matthew 6:33).

The Upper Room helps us to better understand how early A.A. people meant that slogan to be used. We are actually apt to gain more in the way of material things and external happiness — or at least we will find that we no longer need to worry about these things all the time — if we stop putting them at the top of our priority list, and instead start concentrating on staying away from alcohol and working on our character defects. –Hindsfoot | More…

We apply effort to our most obvious problems and let go of the rest. We do the job at hand and, as we progress, new opportunities for improvement present themselves.

It’s been said that recovery is simple—all we’ve got to change is everything!
The enormity of the change required in our lives can be paralyzing.

How do we start?  From where we are, we do what we can. We walk the path of recovery by picking up our feet and taking the step that’s right in front of us.

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This means that we should always keep in mind that alcohol is our number-one problem. As we go along in A.A., we learn to recognize the things that may upset us emotionally.

When we find ourselves getting upset over something, we must realize that it’s a luxury we alcoholics can’t afford. Anything that makes us forget our number-one problem is dangerous to us. –24Hours | More…

One thing at a time.
That’s all we have to do.
Not two things at once, but one thing done in peace.
One task at a time.
One feeling at a time.
One day at a time.
One problem at a time.
One step at a time.
One pleasure at a time.

Relax. Let go of urgency.
Begin calmly now.

Take one thing at a time.
See how everything works out? –The Language of Letting Go/Melody Beattie | More…

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This slogan means we are to take with us only the joys and problems of the present day. We don’t carry with us the mistakes of the days gone by.

It’s crazy for us to think we can handle more than one day at a time. One Day at a Time teaches us to go easy. It teaches us to focus on what really means anything to us: the here and now. –Keep It Simple | More…

No area of my life could be good if I drank again. In sobriety my life gets better each day.
I must always remember not to drink, to trust God, and to stay active in A.A. –Daily Reflections | More…

How fortunate we are, those of us who share this program for living! Our worries about the future are over, if we want them to be.

We need to take only one step at a time. One day at a time. And always in the care of God. Relief from our lives of worry is immediate when we live the axiom, “Let go and let God.”   –Each Day a New Beginning/Karen Casey | More…

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We must be willing to get rid of the life we’ve planned, so as to have the life that is waiting for us. –Joseph Campbell At first I felt very anxious, sure abstinence would be snatched from me just as I was beginning to feel comfortable with it.

While I enjoyed abstinence, I often felt like I was in foreign territory without a map. I couldn’t plan my life like I had before because my life was busy evolving in ways I couldn’t imagine. –One Day At A Time | More…

First Things First’ is definitely a good philosophy but in the third week of recovery it seems impossible. We simply do not stop drinking so long as we place dependence upon other people ahead of dependence on God. –Daily Reflections | More…

God, I offer myself to thee – to build with me and do with me as Thou wilt. Relieve me of the bondage of self, that I may better do Thy will.

Take away my difficulties, that victory over them may bear witness to those I would help
of Thy Power, Thy Love and Thy Way of life. May I do Thy will always! –Big Book p.63 | More…

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are times we must grab God’s hand and walk forward.
When we let go, we let go of our need to always be right.

Letting go first takes place on the inside.
Letting go allows us to change how we view what’s happening.

Often, all we really need is this change of attitude. This is the beauty of faith: it allows us to see the same thing in different Ways. –Keep It Simple | More…

Wisdom comes with age, but also with maturity.
Life has got to be lived—that’s all there is to it.

Now at 70, I would say the advantage is that you take life more calmly. You know that, ‘This, too, shall pass!’ –Each Day A New Beginning/Karen Casey | More…

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On awakening let us think about the twenty-four hours ahead.
We consider our plans for the day.

Before we begin, we ask God to direct our thinking, especially asking that it be divorced from self-pity, dishonest or self-seeking motives. In thinking about our day we may face indecision.

Here we ask God for inspiration, an intuitive thought or a decision. Humbly saying to ourselves many times each day “Thy will be done.” We are then in much less danger of excitement, fear, anger, worry, self-pity, or foolish decisions. –Big Book p.86-88 | More…

Acting totally in our self-interest is short-sighted and foolishly simple. What we hate most in another may well be what we hate in ourselves.

When we stop diminishing the other person we may still not like him or her, but we can come to terms with ourselves. We learn to live and let live. –Touchstones | More…

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One of the first things we learn about in recovery is time.
The program tells us to slow down. Easy Does It. 

We probably couldn’t picture ourselves staying sober for the rest of our life.
So we were told to just work at staying sober today.

We learned to work our program One Day at a Time. Time is our Higher Power’s way of not having everything happen at once. –Keep It Simple | More…

Procrastination is really sloth in five syllables. I came to the place where it was either into A.A. or out the window. So here I am!” –As Bill Sees It | More… (p.322)

Contrary to what some people think, our slogan Let Go and Let God isn’t an expression of apathy, an attitude of defeatism, or an unwillingness to accept responsibility. Those who turn their backs on their problems are not “letting go and letting God,” but. instead, are abandoning their commitment to act on God’s inspiration and guidance. –A Day At A Time | More…

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So often the simple tasks of life can seem overwhelming. Many things need to be done – the everyday responsibilities of our lives.

The task of quietly beginning, doing the first step of the first task can help us find our way through. Once we begin, we see that things aren’t overwhelming.

The simple act of setting to the task simplifies it. Our sense of peace reappears in the magic of the present moment. –Journey to the Heart | More…

What was it that kept us coming back? Most of us have grateful memories of the welcome we were given and how comfortable that made us feel. By offering our phone numbers, a hug, or just a warm welcome, we extend the hand of the program to the addict who still suffers. –Just For Today | More…

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